Working with women from all over the country is one of my favorite things about owning a graphic design business. Where I live, we have a group of very creative, like-minded women whose style I vibe with, but so many of the businesses around here just aren’t my ideal clients. When inquiries come in from […]

I launched something new last week! I’ve always craved a community of designers who aren’t trying to compete for clients, where we build each other up, share tips + tricks, bounce ideas off of one another and maybe refer work to one another if a client or inquiry isn’t the best fit. Instead of waiting […]

There was a time period last fall when I have two or three family farms reach out to me about branding, and I could not have been any happier. It fells like so many of my values + favorite design styles are tied up in this type of business, and I couldn’t wait to get […]

When you hire a designer for a branding package, you’re most likely going to get something more than just a main logo. Secondary logos + logo marks are an important part of the branding process, giving you the flexibility to use your logos in lots of different places and in lots of different ways. I […]

Over the last few year’s I’ve had the dream of playing around with branding, designing up pretend branding pieces and then selling them just one time to someone who has a business with the same vibe. I wanted to have a whole collection ready to go before I launched, but I’ve only fully designed two […]

I have had the honor of working with the most amazing brands in 2021. And with each year, I get more aligned with who my ideal clients are and what they are looking for, which makes designing for them so much more fun. This last year, there was a big focus on either colorful, boho-inspired […]

Don’t you just love when your ideal clients find you? When Emilee Meador reached out to me about branding for her photography business, I got so excited because her work is gorgeous, she’s an Iowa girl who travels to the west coast in her Airstream and photographs beautiful elopements + more. We got right to […]

I’m not going to lie, when I add up the amount of money I spend on fonts at the end of the year, I’m always surprised by the number. You see, fonts are a weakness and rather than using fonts I have for a new project, I always purchase new ones that fit the brand […]

Bringing some more recent work to you today, and this time it’s for Jill at Brincks Design Co. JIll designs gorgeous homes and decided to give her side hobby a fresh look last year. Before we dove into branding design, we worked out her Why Statement. I loved hearing the story of Jill’s life and […]

You know that feeling when you meet a client whose work you absolutely adore? And their style is the exact style you love working with? That’s how I felt when Aubrey from Brey Photo reached out to me. She found me through my good friend Maggie (let’s be honest, most photographers do) and originally just […]