I’m back again today with some more recent work, and I was so excited when Ashley launched with her rebrand a few weeks back because I’ve been waiting to share this one for a while! 😍 Ashley came to me last year about a rebrand and a new name, and when she landed on @the.fireside.kind, I […]

When you’re a business owner, you can never invest too much in education or coaching, I truly believe that. While spending money on experts might seem counter-intuitive when you want to be seen as an expert yourself, gaining insight from those who are farther along in their business ownership journey, whether in years or dollars […]

Love, love, loved helping Riley rebrand this summer! She wanted a minimal feel with some fun elements, and I love how it turned out. The moodboard: The main logo: The main logo styled with different elements, along with a few of the alternative pieces I sent her. Some ideas for how she could use these […]

One of the most difficult parts of owning your own business can be coming up with a name for your new adventure. Maybe you started with one name that no longer resonates with who you are or what you do, or you’re a newbie who is trying to brainstorm names for the first time, choosing […]

When your branding design is allllll done and you have your files in hand, it’s an exciting day! Then you open your brand folder and see all the different folders and file types and get instantly overwhelmed – where are you supposed to use all of these files? Don’t fret, friend, I’m here to walk […]

Photographers are kind of my niche when it comes to branding and Showit websites, and I get giddy when an amazingly talented photographer reaches out about new branding. I was so excited with Jessica contacted me a few years back about an updated look for her photography business, along with a website to match. I’m […]

I’ve come to learn that ideal clients don’t all have to have the same profession, they can just be the same type of people. Ann is one of those people who’s style I just vibe with, and she must feel the same because this is the second dentistry logo I’ve designed for her – first […]

It’s launch week for The Midwest Girl and I could not be more honored that these girls reached out to me about their redesign. I’ve had a business crush on them for a while (if you haven’t seen their shop in an amazing old building in Dubuque, IA, you’re missing out) and Marah and Marissa […]

While this isn’t a super recent project, the branding I did for Fresh Coast Cabins a while back makes me want to jump in the car and head up north to the U.P. of Michigan for some lake time + relaxation. Fresh Coast Cabins is located on the Keweenaw Peninsula right on Lake Superior and […]

I recently worked with Josie on branding for her new event business, Roam Camps + Events. Josie originally came to Evergreen Retreat and I worked with her on finding her why, which helped big time when we started on her branding project. Knowing her backstory and how she operates best was so helpful in coming […]