Ready for some floral, retro vibes today? Me too. Those are two words to describe the branding I worked on with Maggie. Her business name has always been Iron and Lace Photography and we originally designed this branding for that name, but earlier this year she felt the pull for a name change. Something that […]

You may have in your head that you’ll take any customer you can, but to make work something you *actually* like doing, you need to narrow it down. And your ideal customer has to go deeper than just ‘Stay at Home Moms’ or ‘Small Business Owners.’ I used to take any client I could and […]

Last year, an Indianola, Iowa shopowner named Erin reached out to me about branding for her newest adventure, Feed and Foster. The name alone had me intrigued, but when I read about what she was going for and saw her inspiration, I knew it was going to be a favorite project – and I was […]

Sometimes I move right down my to do list after completing something without reflecting on how much fun I had working on it. Sometimes it’s nice to reflect on past work and admire the process. Today I’m doing that with the Aprés Anatomy logo. I love how this logo turned out, some of the elements […]

Combining passions into one is one of my favorite things to do (which is why I LOVE working with adventurous and passionate creatives). When Jess from Shared Light reached out to me about branding her new adventure of opening a greenhouse, I was ALL IN. We started with a really earthy, organic moodboard to give […]

The end of the year and beginning of a new one is when many entrepreneurs think deeply about where they want to take their brand in the future. For the next six weeks, I will be sharing posts helping you add value to your brand, reach the right people and share the right message. Stay […]

The end of the year and beginning of a new one is when many entrepreneurs think deeply about where they want to take their brand in the future. For the next six weeks, I will be sharing posts helping you add value to your brand, reach the right people and share the right message. Stay […]

The end of the year and beginning of a new one is when many entrepreneurs think deeply about where they want to take their brand in the future. For the next six weeks, I will be sharing posts helping you add value to your brand, reach the right people and share the right message. Stay […]

The end of the year and beginning of a new one is when many entrepreneurs think deeply about where they want to take their brand in the future. For the next six weeks, I will be sharing posts helping you add value to your brand, reach the right people and share the right message. Stay […]