Love, love, loved helping Riley rebrand this summer! She wanted a minimal feel with some fun elements, and I love how it turned out. The moodboard: The main logo: The main logo styled with different elements, along with a few of the alternative pieces I sent her. Some ideas for how she could use these […]

I recently worked with Josie on branding for her new event business, Roam Camps + Events. Josie originally came to Evergreen Retreat and I worked with her on finding her why, which helped big time when we started on her branding project. Knowing her backstory and how she operates best was so helpful in coming […]

I launched something new last week! I’ve always craved a community of designers who aren’t trying to compete for clients, where we build each other up, share tips + tricks, bounce ideas off of one another and maybe refer work to one another if a client or inquiry isn’t the best fit. Instead of waiting […]

Over the last few year’s I’ve had the dream of playing around with branding, designing up pretend branding pieces and then selling them just one time to someone who has a business with the same vibe. I wanted to have a whole collection ready to go before I launched, but I’ve only fully designed two […]

I’m not going to lie, when I add up the amount of money I spend on fonts at the end of the year, I’m always surprised by the number. You see, fonts are a weakness and rather than using fonts I have for a new project, I always purchase new ones that fit the brand […]

Every designer has their font wishlist, and Lulo was definitely added to mine. Layered, retro feeling and a clean san-serif – it checks all the marks on my list! Designed by Yellow Design Studio, Lulo has both a clean and a distressed version that are both so fresh and perfectly stackable. One thing I really enjoy […]